Press
Latest Campaigns
Aroma Campaign
Blue Forever Mouthwash
Summer in motion
Selahatin 2025
Holiday 2024
La Grande Toothpaste Squeezer
Eukalypse Mouthwash
Eau d'Extrait Oral
Escapist
4x5
Escapist
16x9
Sassafras
4x5
Sassafras
16x9
High On The Beach
4x5
High On The Beach
8x9
High On The Beach
9x16
Steam Will Rise
Steam Will Rise
8x9
Steam Will Rise
9x16
Snowfall
4x5
Snowfall
8x9
Snowfall
9x16
Mediterranean Homesick Blues Campaign
Introducing an exclusive mouthwash collection
This limited edition gift box features ‘Escapist’, ‘Of Course I Still Luv You’ and ‘Xx/Élise’.
Each mouthwash aroma blend is derived from founder Kristoffer Vural’s part-Oriental, part-Nordic heritage, with scents that are bridging the two cultures with Western minimalism and Eastern maximalism, rendering a new perspective in the oral category.
Its nostalgic title 'Mediterranean Homesick Blues' is an ode to family on the other side of the world, accessible in a minute through memories held in solemn flavors and spices.
Eau D'Extrait Oral Campaign
Memories Campaign
All memories will be lost in time
Like tears in rain