RICK OWENS x SELAHATIN MOUTHWASH
The Rick Owens mouthwash captures the quiet act of transformation.
A minimal and magnetic olfactory silhouette echoes Rick Owen's brutalist elegance and Selahatin’s fidelity to ritual.
Designed to make the everyday profound, Selahatin mouthwashes turn a simple rinse into a sacred gesture.
Notes of verbena, Madagascar vanilla, and Sichuan pepper open with electric clarity.
Juniper and dark citrus trace a sharp line through the heart, while rosemary lends a cool austerity.
In the base, black pepper and peppermint collide, leaving a clean, metallic afterglow.
Each note reflects its opposite—black within white, warmth within cold.
The result is ritual stripped to essence, elevated to devotion.
Flavor Notes
Top. Verbena, Madagascar Vanilla & Sichuan Pepper
Heart. Juniper, Dark Citrus & Rosemary
Base. Black Pepper & Peppermint
About the collaboration
RITUAL — A REPEATED GESTURE THAT ANCHORS IDENTITY AND MEANING — IS THE COMMON THEME SHARED BY SELAHATIN AND RICK OWENS.
SELAHATIN ELEVATES THE EVERYDAY INTO CEREMONY. THE MOST ORDINARY ACT TRANSFORMED INTO A RITE OF TASTE, MEMORY AND EMOTION.
WHERE SELAHATIN BEGINS WITH THE INTIMACY OF THE SELF — A PRIVATE RITUAL OF TASTE AND RENEWAL — RICK OWENS EXTENDS INTO THE PUBLIC SPHERE — A CEREMONIAL UNIFORM THAT ALTERS POISE AND SILHOUETTE.
Note from Rick Owens
“I WROTE A STORY ABOUT MY DAILY LIFE IN A MAGAZINE IN WHICH I SAID: ‘I BRUSH MY TEETH WITH SELAHATIN TOOTHPASTE BECAUSE I LOVE THEIR FONT,’ WHICH WAS TRUE. THEN, ON INSTAGRAM, I SAW A SELAHATIN AD WITH MY BLURRED FACE AND MY QUOTE OVER IT. I THOUGHT THAT WAS BOLD. I CONTACTED THEM AND COMPLIMENTED THEM ON THEIR CHEEKINESS. I TOLD THEM: “WE SHOULD DO A COLLABORATION!” THAT’S HOW WE GOT HERE. I ADMIRE THE DESIGNER. THE REASON HE CREATED HIS BRAND IS THAT HE HAD A STROKE, AND DURING HIS RECOVERY, HE WANTED THE MOST ESSENTIAL THINGS AROUND HIM TO BE MAGNIFIED. I ALSO BELIEVE IN THE IDEA THAT YOU DON’T NEED TO HAVE MANY THINGS, BUT THAT ESSENTIAL THINGS SHOULD BE MADE SPECIAL.” —RICK OWENS
Contains...
Antioxidants
Chamomile Extract
Aloe Vera
Good-to-know
Made In Switzerland
Anti-inflammatory
Inhibits bad breath
Moisturising
Protects sensitive teeth
Vegan/Cruelty free
Dermatologically tested
Counteracts dry mouth
Product features
– Healing and anti-inflammatory chamomile extract
– Anti-inflammatory, anti-bacterial and hydrating aloe vera
– Antioxidant vitamin E strengthens skin barrier against free radicals
– Sodium Citrate inhibits bad breath and strengthens the teeth’s protective shield
– Mineralizing Cetylpyridinium Chloride repairs, fights bacteria and provides pro-active care for sensitive teeth
Ingredients
AQUA/[WATER], GLYCERIN, PVP, POLOXAMER 407, POLYSORBATE 20, PROPYLENE GLYCOL, PEG-40 HYDROGENATED CASTOR OIL, SODIUM CITRATE, POTASSIUM SORBATE, SODIUM BENZOATE, AROMA/[FLAVOR], SODIUM PHOSPHATE, TOCOPHERYL ACETATE, DISODIUM PHOSPHATE, PANTHENOL, MENTHOL, ALOE BARBADENSIS LEAF JUICE POWDER, BISABOLOL, CETYLPYRIDINIUM CHLORIDE, SODIUM SACCHARIN, ROSMARINUS OFFICINALIS LEAF EXTRACT/[ROSMARINUS OFFICINALIS (ROSEMARY) LEAF EXTRACT], LIMONENE, JUNIPERUS COMMUNIS FRUIT OIL, PINENE, BETA-CARYOPHYLLENE, CITRAL, CITRUS PARADISI PEEL OIL/[CITRUS PARADISI (GRAPEFRUIT) PEEL OIL]
Instructions for use
Use once or twice a day after brushing your teeth.
Rinse in closed mouth for 30-60 seconds. Then spit out.
For best results it is recommended not to eat or drink for 30 minutes after use.
This mouthwash is a supplement – not a substitute – to your regular dental hygiene.
Do not:
1) Swallow.
2) Rinse mouth with water post use.
3) Use in case of a known hypersensitivity or allergy to one or more ingredients.
4) Use in association with other mouthwash products
For adults only. Keep out of reach of children.
